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Posts tagged ‘Corporate identity’

08.25.23 — Monis

Our team at Milk Bar Design collaborated with Monis, a premium Austrian brand specializing in frozen dumplings and ravioli. The collaboration aimed to support Monis’ goal of expanding beyond its national borders. Our design services included brand strategy, packaging design, brand identity, and comprehensive brand guidelines. To further elevate Monis’ top-quality products, we created a versatile packaging template system along with custom iconography to distinguish various filling types. We incorporated elements of the Austrian mountains into the custom wordmark to honor the brand’s roots, and recognizing that the founder is at the heart of this brand, we created a custom portrait of her as the centerpiece. This bold visual system not only underscores Monis’ commitment to quality and seasonal ingredients but also positions them for international market leadership in the gourmet frozen food sector.

Lago Brand Identity

07.15.22 — Lago

Michael Tang, a former Nike executive and a person with a big vision for sustainable medical scrubs came to us for help with brand identity. He funded Lago a company specializing in modern, comfortable, and sustainable scrubs for medical professionals. Each recycled scrub set saves 14 plastic bottles from the landfill and has a 4-way stretch for high-performance capabilities. These pieces are designed with intention, with close attention to detail to make sure every cut, every pocket, and every design is engineered to make one feel confident while serving the communities. Scrubs by Lago are designed for all body types, with sizes ranging from XXS – XXL. This is modern apparel for everyday heroes.

03.15.15 — Sensibill iOS App

When this exciting tech start up had an idea of transforming how the consumer thinks and interacts with purchase receipts they reached out to us to help visualize their digital solution. We have partnered with their talented tech and ux team to develop a universal, intuitive system for managing and storing purchase receipts in one iOS app.

We have helped design all of the screens of the app including signing up, on-boarding, dashboard, receipt listing, folder listing, filters and search tools as well as settings. Together we have replaced the old school shoe box solution with a dynamic platform where user can take a photo of their receipt and allow the app to do the work for them. This new system makes it easy to scan, store, organize, and manage all of your receipts down to warranty tracking and easy purchase returns. Gone are the days of paper receipts!

In addition to the app, we have given Sensibill a visual rebrand by updating their brand identity, color palette and typography. We have designed their stationary, landing page, keynote pitch presentations and trade show graphics.

We have had the privilege of working with Sensibill since October of 2013 on weekly basis.

04.27.20 — Kooltra

Kooltra is the only cloud-based, post-trade management system designed for FX brokers, integrated with currency trade execution platforms for a seamless and fast use. Their powerful analytics, customizable dashboard and risk management tools allow FX brokers to stay on top of their business of currency trading in real time. Kooltra serves agency, margin, institutional and deliverable brokers, corporate MSBs in North American and Europe.

We set out to design a logo mark which would directly represent the function of Kooltra. This being a two fold notion – the idea of a bridge automatically bringing together information normally reserved to manual Excel spreadsheets and the idea of clarity – taking complex and vast amount of information and distilling it into one simple system. Our work included logo design and brand development, website design and marketing materials such as PowerPoint presentations, one pagers and a set of posters. We developed a reduced color palette, unique illustrations, iconography, patterns – then applied this visual language consistently though-out all of the touch points. Together with Kooltra’s marketing team we were able to research, strategize, and define their brand values and develop a consistant brand voice. They have been a great partner to work with and it is our hope this new design system serves them well into the future.

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