Posts tagged ‘Photography art direction’
04.29.16 — Photography art direction
We had the privilege to organize and art direct one of the most precious photoshoots with babies, toddlers and their parents for one of our special clients Americord Cord Blood bank in New York. It was especially a privilege to work with the talented photographer Patricia Brown.
See the full case study here.
01.23.16 — Lauren Merkin
Lauren Merkin is a highly skilled designer of handbags thoughtfully crafted in New York City. While freelancing at Adler Design, Joanna was tasked to lead the redesign of the old Lauren Merkin website and make it easy for customers to shop and learn about the products. After research and strategy, we decided to refresh the look and feel of the brand, starting with the logo and corporate identity package. We created a set of cheerful illustrations, delicate patterns and used products as still life to create dynamic compositions in product photography. Followed by development of a new site map, a set of wireframes from which we built an easy to use user interface.